THE COLOR ASSURE SYSTEM: This silicone free shampoo comes with a convenient pump and works best when paired with the other Color Assure products, conditioner, and hair mask
PROTEINFUSION BLEND: This sulfate-free shampoo for color-treated hair is made with our exclusive ProteinFusion blend with quinoa and elastin protein and is sulfate and silicone free
EXAMINE THE SCIENCE: Researchers at Nexxus examined hair that has been treated with color on a molecular level and created this shampoo using ingredients that restore lost nutrients from coloring.
CUSTOM CRAFTED FOR COLORED HAIR: This shampoo with pump is specially formulated for color treated hair to keep it vibrant and bring it back to life
LONG-LASTING COLOR VIBRANCY: The Nexxus Color Assure Shampoo and system keeps colored hair vibrant for up to 40 washes
HAIR CARE EXPERTS: Our experts translate latest trends and technologies into innovative products, like this Color Assure Shampoo, and ingredients to deliver the best results